Archive for June, 2006

Lots Of Visitors Can Be A Very Bad Thing

Monday, June 5th, 2006

So suppose your all singing, all dancing, brand new e-commerce site is now up and running, all you have left to do is get people to look at it, right?

I have spoken to many business owners that think that to be a successful business, they need to get as many visitors coming to their site as possible – irregardless as to where they come from. Their marketing strategies reflect this, often centering on just getting as many incoming links from other sites rather than actually focusing on targeting the locations where interested customers may congregate.

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